The Adpocalypse is WORSE THAN EVER?

Tech and Science News: The Adpocalypse is WORSE THAN EVER?

Early this year advertisers boycotted YouTube over objectionable content. It seemed like it might be getting better, but a new round of boycotts could leave it worse than ever.

Binge Mode

More Tech and Science News

See All Tech and Science News Videos

Other Videos You'll Like

Comments (18)

  • Rcaffey1

    2 weeks ago

    Why doesn't YouTube have a Channel Rating system in place to help decide which adds appear where?

    • RiverRunning

      2 weeks ago

      There are so many solutions that Youtube could have had long before now that they don't have, from pressing charges to person and channel rating systems to a report for moderation flag that does anything at all.

  • RiverRunning

    2 weeks ago

    I honest don't understand why reporting these users can't lead to numerous arrests and a restoration of consequences for doing illegal things... Youtube requires verification of your identity to get an account to make comments, doesn't it? (There was a whole thing about it changing to that at some point, no?) At the very least Youtube could sue these people to claw back some of the advertising money they are losing.

  • RiverRunning

    2 weeks ago

    Mirroring my wife's comment... these people are not "gross" they are performing potentially illegal criminal acts... so they are criminals, not "gross".


    A Very Unhappy At Everyone Involved Parent

    • start_sky FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

      2 weeks ago

      From what I know from watching To Catch A Predator, just trying to get a response from a child for anything sexual is grounds for arrest.  As it should be, of course. If not arrest then their door being kicked in and computers searched for cp to stick the arrest.  Keep your fantasies in your head, weirdos (if i'm not mistaken, the reason they have them drive to the house is to have the maximum penalties stick)

  • RT_Fullmetal FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

    2 weeks ago

    I gave this a view to be supportive of The Know, but this was really hard to sit through. I'm with Mica, such an uncomfortable thing to talk/listen about.

  • meganmaz FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

    2 weeks ago

    I think that the easiest method to protect yourself from this disgusting problem is to turn off the comments. There are plenty of other platforms to connect with your audience. Though, to be honest, I don't watch the content that this seems to really affect and it wouldn't bother me if no videos with children were allowed on Youtube at all. Child exploitation is a thing, and not just from creepy commentators, but from the parents that are looking to profit off of their children.

  • Glyphwright FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold Hipster of Masochism

    2 weeks ago

    Ashley: "Why, why would you do this!??"

    In a fit of inspiration, I came up with a brilliant (and completely unexpected) theory about why people leave sexually explicit comments about children on Youtube. Please sit down before you read this.


    Now this is totally crazy, but I think (I think!) it's because they're pedophiles.


    On second thought, this is so improbable that we should immediately go back to being totally perplexed about this. Why, oh why, would someone ever do such a mysterious thing with no identifiable motive??

  • Shmittles FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

    2 weeks ago

    ugh... this is why we can't have nice things.


    People are awful. They're never gonna stop being awful or stop figuring out new ways to be awful. Content creators shouldn't be responsible for completely unsolicited awful comments on their videos. Advertizers know this, but they still feel the need to protect themselves from really really stupid people that actually associate ads on videos with off-the-wall comments (I'm curious if there's any statistics on such people). It's just a lose-lose situation.

  • DavidtheWavid FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

    2 weeks ago

    This is the first The Know video in several months that I don't think I can finish. 

  • JosephRafael FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold CERBERUZ

    2 weeks ago

    I don't understand why some people would be mad at the content when as you said, it is regularly just videos of kids being kids, but rather more the comments and people themselves. Also, from  some papers I read during my Digital Culture and Digital Labor classes, content/comment management is an incredibly arduous thing to take on and if the comments are like the examples that you stated, then they are doing an ok, not great, job at managing them. People put some messed up stuff on the internet and it has been shown that CCM (commercial content moderators) people have had to need therapy from ptsd after what some have seen and some are regulated to only times of something like 6 months or something before they are let go to prevent long term damage. Wired did an interesting article that relates the topic fairly well. https://www.wired.com/2014/10/content-moderation/

    • Psykoma FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

      2 weeks ago

      People aren't mad at the content in this case. They're mad at the platform.

      Yes, comment management is an extremely difficult thing to get right.

      But it's also essential, and youtube's efforts on that front have been by and large laughable. 

    • JosephRafael FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold CERBERUZ

      2 weeks ago

      While I do agree with you Psykoma, I would argue that as Micah mentioned some people believe that the content is being exploited and when the content is combined like Ashley states, it creates a larger problem, and thus advertisers pull the money as Youtube decides to not fix their platform and somewhat promote other parts of their site to distract from problems and issues that they have had for a long time now.

  • Brandonmshanks FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

    2 weeks ago

    Roy Moore strikes again.

  • KaiserRyu FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

    2 weeks ago

    Where’s Chris Hansen when you him?

    • KaiserRyu FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

      2 weeks ago

      Where’s Chris Hansen when you need him?

  • EricHVela FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold Eric Hohoho! Vela

    2 weeks ago

    My parents were concerned over the comments that someone kept leaving my niece (then 13 y/o) on YouTube - really creepy stuff but nothing outright predatory. All she was doing was vlogging. This was many years ago. I don't want to criticize my brother, but I do anyway. I agree with my parents and would have pulled the plug on that right there. She eventually lost interest in vlogging, thankfully.


    The other issue (not with my niece, though) is when people publish kids in inappropriate content or target kids with published inappropriate content. I would like it if they could follow up such things with police reports instead of just takedowns and bans, but the International world doesn't agree on something that many of us would see as a no-brainer involving kids.


    That said, YT can be a bit slow on responding to published content. Imagine what the moderators on this site receive but multiplied by millions. People are using the flag feature on things that they simply dislike - using any excuse at all and probably will include child endangerment to try to get the most attention. Legit concerns are getting buried.


    This thing isn't restricted to YouTube. Any time kids can interact with the general public, that's real-estate for trouble, but it comes down to the guardians to stay involved.


    Keep kids safe online. Don't let the Internet be the babysitter. No online tool will be able to protect them.

    • start_sky FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold

      2 weeks ago

      The problem with that is it is SO EASY to type in different search terms and loads of horrible stuff pops up.  They dont need to sit around looking through reports and instead be active.  In a chatroom the other day someone said to simply type  "how to have" in to youtube.   The first thing that popped up was "how to have s*x with your kids".  (star and all)  I didn't personally click through but I dont believe they are going about this the right way at all.  Same with movies/tv shows.  I have to wonder how many people have gotten viruses from clicking through on those spam links to 'download the full video'.